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4 Essential Elements Your Instagram Story Must Have
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Gone are the days when social media was restricted to posting photos only.
Over the past few years, it has come up with various engaging features that get your business more space to represent your products and services. The new feature that we have discussed here is a social media story.
The story feature was introduced in 2016 and grew at the speed of a skyrocket.
Next to the posts, stories have become the base feature that people like to engage with. If you have an ID on any social media platform, you must be going through 20-30 stories a day. That's the same for everyone. So, can you imagine the level of engagement?
It's high, of course! Since the time stories made their way to social networking platforms, it has attracted many users. Also, the brands have consistently used the to showcase their business aspects.
The importance of stories has grown so much that if your brand is not using this particular feature the right way, it's missing out on a huge thing. You can use stories to connect with your potential customers in a versatile way. To help you maintain your connection with the audience through stories, we have listed some design tips to help you create high-quality stories that your followers would like to see again and again. Let's begin with the first point -
1.
Storyboard
You can use a social media story in many different ways. You can advertise new blog posts on your website, share details of your products and services, represent your business goals, and much more. So, it holds the potential to showcase your brand without maintaining it much like your feed.
By this, we mean you can use a social networking story to go live and upload photos of your behind-the-scenes happenings and Buy Threads Likes your product-making process. Even if you don't use all the features, you can put brand-relevant photographs that look visually appealing to make your potential customers tune with it.
The best way to get started with a storyboard is by utilizing it to finalize the graphical elements, photos, text, filter, and other necessary details. Similar to Instagram post design services, you need to focus on what you want to present to your audience.
Even though you do not need to lay much emphasis on your stories, you cannot randomly post anything because that may affect your business's professionalism.
Building a storyboard will help you weave a context that adds value to your story. You can ask your experts to create a storyboard focusing on the primary points that make your viewers visit your profile.
2. Maintain Lines
The social media story has a particular size that you must know. If you make a story with all the necessary graphical elements and text, but it doesn't fit, the effort will get wasted because you can't upload an odd story with half the information, right?
So, knowing the size and maintaining the line is as essential as deciding on the story components. The experts say the standard size of a social media story is 1800 X 1920 pixels which is enough to combine a few graphical elements with necessary texts.
Social media has fixed parameters and, you need to stick to them every time you upload a story. The bottom and the top section include replying (an interaction option) and username. So because you won't want any essential information to hide away behind the replying option and your brand username, you must combine your story graphics considering this point.
Also, social media has a useful business-centric feature that will warn you to bring all elements back into place before you post it. Once you generate the image or video using the story option, you can analyze it before hitting the share option.
3.
Brand Colors and Font
If you own a social media profile for your brand, you must use its theme colors, style, similar templates, and fonts to build an attractive feed and stories. To make them look engaging and relevant to your brand, you must consider using its brand kit.
Building stories around your brand kit can help you maintain brand relevance. Additionally, when your customers see your story with similar colors, fonts, and themes, they will instantly recognize it. And, if your story stands engaging, your customer will visit your profile and seek more information about your products and services.
4. Image
You don't need to upload graphical illustrations to your story constantly. In fact, keeping it regular is not a good idea. You need to maintain a balance between uploading photos and graphic elements. Uploading photos will help your brand credibility and trust.
If you upload real-time photos of behind-the-scene activities, product processes, office space, and other relevant activities, your customers will stay engaged and learn more about your business. Real photos also reflect transparency and show how effortful you are towards your business.
(image: https://burst.shopifycdn.com/photos/paying-for-coffee.jpg?width=746&format=pjpg&exif=0&iptc=0)Bottom Line
Social media is not only about posts. It has grown and added features like reels, stories, sharing options, and much more. So, using it as a marketing tool will help your brand increase its followers and audience base. Hiring a professional graphics expert and following all the above-mentioned aspects can help you create a stunning social media story and help your brand elevate sonn.
Don't wait any longer to use the listed points to reach your brand goal.
(image: ) Devang is a Business development executive serving social media post design services for five years.
Being capable of building best Instagram post design, Facebook cover page design, he can deliver eye-catching and creative posts. His core area of expertise is analyzing data and preparing a leak-proof business plan. (adsbygoogle = window.adsbygoogle || []).push({});
Website: https://smmsav.com/product/buy-threads-likes/
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